The range of work I have produced for Samsung.
This includes the 2012 Olympics sponsorship.
This includes the 2012 Olympics sponsorship.
Set Your Moments Free
New product launch / Olympic sponsorship campaign “Set Your Moments Free” Samsung will use their preferred partner status as sponsors of the 2012 Olympics to launch a new handset. Recreating 'Olympic' moments in everyday life through the public's eye, these experiences are uploaded and used in an integrated way, showcasing the handset's capabilities and the 2012 Olympics.
Key Visuals





48 sheets

'Set your moments free' The Book & OOH

Samsung Galaxy SII - Tactical Press Ads
Halloween

Samsung vs Blackberry press ads
Crushing Blackberry. Leveraging the competition’s disastrous network failure to highlight Samsung’s phone.
These were conceived, design and sent to press in just under 14 hours to be relevant to the news.
These were conceived, design and sent to press in just under 14 hours to be relevant to the news.
